Lydia Penkert
Lydia Penkert is a certified Senior UX Researcher at Trivago with a university background in the field of cognitive psychology, currently pursuing a PhD in social robotics. Lydia is passionate about understanding the behaviour of humans and their interaction with technology. Lydia has previously worked in academia and industry, such as in Research Center for user-centred technologies in Austria and in a German e-Commerce Tech company (real.digital), where she build up and scaled the UX Research department. Recently, Lydia specialized on Voice Interfaces and User Research with haptic robots and digital avatars as a scientific researcher at the University of Applied Science Cologne.