Visual Literacy & Visual Fluency
We are visual creatures by nature. We start to look at the world around us and making sense of what we see before we start to speak. We consume hundreds of images everyday: photographs, infographics, diagrams, maps, icons, emoticons. We are pretty much experts when it comes to understanding information presented in a visual way. But when it comes to expressing ourselves visually, we are often not as well versed. We might pick some emoticons to add a personal touch to messages or share a photo, but we still too rarely (or never) use the full potential of visual expression to make our important ideas and thoughts heard and understood. We talk at length but we don't get up often enough to sketch out our ideas on a whiteboard in front of our colleagues. We write a lot, but we don't use the power of visual structure and spatial arrangement enough to give our words an extra layer of meaning and make them quicker and easier to scan.
In her talk, Eva-Lotta will show why Visual Literacy and Visual Fluency matter and how images, visual structure and spatial arrangement can complement words in a powerful way. She will talk about her experience using pen and paper (or marker and whiteboard) to explain complex problems and share the insights she gained in the process.