Katrina Ryl
Katrina comes from a traditional graphic design background. Throughout her education and into her career she has always had an interest in the digital world. It wasn’t until further into her career that she truly started to get a taste for the importance of designing digital spaces with the user in mind. She started thinking about the user journey, how the user would research and experience the digital presences of businesses and brands. She developed a strong understanding that having a consistent message and design helps the user to identify with a brand and grow bonds with it that become recognisable in the user’s physic. With over 18 years’ experience in many areas of the design industry, including graphic design, publishing, website design, UX design, UX research, advertising, social media strategies and video production, she has worked with many clients from small business start-ups to large corporations in Australia and around the world.
You can connect with her on LinkedIn, Facebook or visit www.katdesign.com.au